Gully Labs: Brand History, Owners, Products, Features, Prices & Complete Shopping Guide 2026

Gully Labs is an Indian sneaker and streetwear company that merges modern fashion with Indian culture, craft, and its tales. The brand produces shoes influenced by the art, culture, sports, and street style of the people where they are created. It has a line of low-top sneakers, retro runners, mojari-inspired sneakers, slides, clothing, and accessories.

Gully Labs’ designs are characterized by the incorporation of elements from popular culture, innovative colour schemes, and tactile and artwork touches, which imbue the final product with a distinct identity. There are various collections available from the brand: Gully Number 001, Gully Number 002, Gully Number 003, and Gully Number 004. Its sneakers target customers that prefer sneakers that happen to be distinct from conventional overseas sneaker designs.

The brand’s products are usually in the mid-to-high price range footwear categories. The price is subject to the collection, design, materials, and availability.

Gully Labs: Company Overview

Gully Labs is an Indian footwear brand founded in Delhi in 2023, specialising in sneakers designed and manufactured in India, inspired by local culture and craftsmanship.

Gully Labs is an Indian footwear company, established by Arjun Singh and Animesh Mishra in 2023. The founders aimed to establish a sneaker label that embodies Indian culture, craftsmanship, and streetwear. The brand was established in August 2023, and it started developing its initial products in a small workshop in Noida.

Gully Labs specialises in creating designs with modernity in its sneaker silhouettes, along with some Indian cultural influences. The designs are inspired by local art, traditional footwear, sports, stories, and references. The brand also mentions the involvement of master craftsmen called “karigars” in the making and finishing of the shoes.

Gully Labs is a business primarily operating in the online space, based in Noida, Uttar Pradesh. It has now expanded its product line to include accessories, slides, socks, and clothing. The brand wants to create an identity for Indian sneakers with original designs and craftsmanship.

Brand DetailInformation
Brand NameGully Labs
IndustryFootwear, Sneakers and Streetwear
Founded2023
Brand LaunchAugust 2023
FoundersArjun Singh and Animesh Mishra
HeadquartersNoida, Uttar Pradesh, India
Main ProductsSneakers, slides, apparel and accessories
Product CategoryPremium and lifestyle footwear
Target AudienceSneaker enthusiasts, young adults, and streetwear shoppers
Shopping ModelPrimarily online
Brand IdentityIndian culture-inspired footwear and craftsmanship

Gully Labs: Brand History and Founders

Gully Labs is a footwear brand from India, established in August 2023 by the co-founders of the company, Arjun Singh and Animesh Mishra, in Delhi. The brand was founded with the purpose of developing sneakers that embody Indian culture, craftsmanship, and design.

It was Arjun Singh who spotted the opportunity to create a brand of sneakers that is based on the Indian tradition instead of Western sneaker designs as the primary source. The co-founder, Animesh Mishra, who was in similar shoes as him with an interest in sneakers, joined him after leaving his job in Bain.

  • At first, Gully Labs concentrated on creating a community for Indian designed sneakers through social media and customer interaction. Sneakers officially arrived from the brand in August 2023.
  • Gully Labs opened its first workshop in Noida Sector-10 in April 2024 with six artisans, covering an area of 1,000 Sq. Ft. The facility was utilized for sampling, stitching, and shipping their first footwear collections.
  • The company shifted to its new headquarters in Noida Sector 4 in January 2025, where over 50 artisans and a design, operations, and content team are based.
  • Gully Labs specializes in integrating elements from Indian culture into the latest sneaker designs. It was founded by Arjun Singh and Animesh Mishra, who are actively working on the development and expansion of the brand.

Gully Labs Products and Price List

Gully Labs Price and products
Gully Labs Price and products

Gully Labs provides sneaker options with various models, colors, and lines. The primary divisions of its line of shoes include casual sneakers, retro runners, mojari shoes, slides, and special-edition shoes.

Prices may vary from collection to collection, and the colours, sizes, discounts, and availability are subject to change. The following tables give indicative price ranges and examples.

Gully Labs Sneakers Price Table

Sneaker CategoryExample ProductsApproximate Price
Gully Number 001Baaz Faris Black, Baaz Parni White₹3,790–₹5,990
Gully Number 002Turf Olive, Tezz Green, Udaan Blue₹2,990–₹7,490
Gully Number 003Mojari-inspired sneaker styles₹2,800–₹5,000
Gully Number 004Sal Brown, Sebal Black₹3,790–₹4,490
Special EditionsDvaita, Raga collaborations and other limited designs₹5,990 and above
Sports CollaborationsGully Labs x Nivia stylesVaries by model
Product NameCollectionApproximate Price
Baaz Faris BlackGully Number 001₹4,290
Baaz Parni WhiteGully Number 001₹4,290
Baaz Leila NavyGully Number 001₹4,290
Baaz Noor YellowGully Number 001₹4,290
Baaz Falak BlueGully Number 001₹4,290
Sal BrownGully Number 004₹3,790
Sebal BlackGully Number 004₹3,790
Dvaita Calico WhiteDvaita₹5,990
Aandhi KobichaGully Labs x Raga₹5,990
Turf OliveGully Number 002₹7,490

These prices are indicative and may differ across product listings or retailers.

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Gully Labs Product Categories

1. Gully Number 001 Sneakers

Gully Number 001 is one of the brand’s signature sneaker ranges. It features a low-top silhouette designed for everyday wear. The collection includes colourways such as Baaz Faris Black, Baaz Parni White, Baaz Leila Navy, Baaz Noor Yellow, and Baaz Falak Blue.

Product StyleApproximate Price
Baaz Faris Black₹4,290
Baaz Parni White₹4,290
Baaz Leila Navy₹4,290
Baaz Noor Yellow₹4,290
Baaz Falak Blue₹4,290
Baaz Firozi Green₹4,290
Baaz Kopal Green₹4,490

2. Gully Number 002 Sneakers

Gully Number 002 features a retro-running sneaker design. The collection draws inspiration from sports history and Indian sporting culture. It combines vintage-inspired shapes with colour combinations and detailing that give the shoes a distinctive appearance.

Product StyleApproximate Price
Tezz Green₹2,990
Gati Beige₹3,600
Udaan Blue₹5,490
Turf Olive₹7,490
Other Number 002 EditionsVaries by design

3. Gully Number 003 Sneakers

Gully Number 003 explores traditional Indian footwear through a modern sneaker format. The collection takes inspiration from mojari and jutti styles, combining cultural elements with contemporary footwear design.

Product CategoryApproximate Price
Gully Number 003 Sneakers₹2,800–₹5,000
Premium Number 003 DesignsVaries by colourway and materials

4. Gully Number 004 Sneakers

Gully Number 004 includes casual footwear styles with a relatively simple and versatile design. Products such as Sal Brown and Sebal Black offer options for shoppers who prefer understated colours and everyday styling.

Product NameApproximate Price
Sal Brown₹3,790
Sebal Black₹3,790
Other Number 004 StylesVaries by design

5. Special Edition Sneakers and Collaborations

Gully Labs also releases special editions and collaborations. These collections bring together the brand’s sneaker designs and ideas from artists, sports brands, or cultural themes.

Product NameCollectionApproximate Price
Aandhi KobichaGully Labs x Raga₹5,990
Dvaita Calico WhiteDvaita₹5,990
Buransh RedGully Labs x Aryan Katoch₹5,990
Eleven CrestGully Labs x NiviaVaries by listing
Other Special EditionsCollaboration and limited collections₹5,990 and above

Gully Labs Apparel and Accessories

Gully Labs has expanded beyond footwear with apparel and accessories that complement its sneaker collections. These products allow customers to create coordinated casual and streetwear outfits.

Gully Labs Apparel Price Table

Apparel CategoryExample ProductsApproximate Price
JerseysCrew-neck and polo-neck jerseys₹1,990
TrousersGully Number 17 Trousers₹2,990
Casual ApparelT-shirts and other streetwear piecesVaries
Collection ApparelLimited or themed clothingVaries by design

Gully Labs Accessories Price Table

AccessoryExampleApproximate Price
SocksKumkum Red socks₹449
SocksChhatai Yellow socks₹449
SlidesGL Slides collectionsVaries by style
Other AccessoriesBrand accessories and lifestyle productsVaries

Prices and availability can change as the brand introduces new collections or updates its product listings.

Gully Labs Design and Style Guide

Gully Labs sneakers can suit different fashion preferences, from minimal everyday outfits to bold streetwear looks.

Style PreferenceSuggested Gully Labs Collection
Everyday casual wearGully Number 001
Retro and sporty outfitsGully Number 002
Traditional-inspired fusion looksGully Number 003
Simple casual stylingGully Number 004
Statement footwearSpecial editions and collaborations

Neutral shades like black, white, or navy are good choices for a day-to-night option. Bright colours and special editions are available for those who are into statement shoes.

How to purchase Gully Labs Products

Gully Labs products are available for purchase online via the brand’s website and at certain retailers. Most people would say the following steps in a shopping process are:

  • Browse collections and types of sneakers.
  • Choose a style, silhouette, and colour.
  • Look at what sizes are available and product details.
  • Check the price list, delivery details, and whether they are applicable to the offers.
  • Place the item in the shopping cart and check out.
  • Consumers should review the size chart, product description, return/exchange policy, and shipping information prior to ordering. These policies may differ per product or sales channel.

Gully Labs has made headlines for its attempts to bring Indian culture into modern shoes. The brand uses sneakers inspired by pop culture references and unique colour schemes to establish a recognizable identity, rather than just traditional sneaker styles. It also caters to customers looking to make an effort to explore local fashion brands, given its dedication to Indian-made products. Each sneaker collection offers a variety of different shoes that can be worn for any occasion and style, from everyday use to street fashion to special occasions.

Gully Labs can also capitalize on increasing interest in Indian Sneaker Brands. An increasing number of customers are looking for alternative brands to the international ones, particularly if the brands have original designs and a clear identity.

Conclusion

Gully Labs is an Indian sneaker and streetwear company that fuses contemporary sneaker design with Indian influences. It has low-top sneakers, retro runners, styles inspired by mojari, casual shoes, clothing, and accessories.

The company’s commitment to unique designs, attention to craftsmanship, and storytelling has earned it the consideration of customers looking for a sneaker brand that stands out from the crowd. The prices will differ depending on the collection and special edition, so shoppers can see the variations and choose their favorite styles within their means.

Frequently Asked Questions

What is Gully Labs?

Gully Labs is an Indian sneaker and streetwear brand that creates sneakers inspired by Indian culture, craftsmanship, and local tales. It has a wide variety of products such as sneakers, slides, clothing, and accessories.

Who owns Gully Labs?

Gully Labs was established by Arjun Singh and Animesh Mishra in 2023.

What is the headquarters of Gully Labs?

Gully Labs is based in Noida, Uttar Pradesh, India.

Why not get Gully Labs Sneakers on the cheap?

Different collections and designs can charge different prices for their sneaker partnership with Gully Labs. Several popular styles are available in the range of ₹3,790 to ₹5,990, with higher prices for special editions and models.

What’s the best everyday sneaker collection by Gully Labs?

Gully Number 001 is a great choice for casual wear. It includes low-top sneakers in different colour schemes like black, white, navy, and green.

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