Louis Philippe is one of the top premium menswear and lifestyle brands that specialize in high-quality, sophisticated business attire, smart casual wear and occasion wear. It was introduced in India in 1989 and has established a good reputation in the country for its elegant tailoring, high-end textiles and current styles.
Louis Philippe has evolved from formalwear to a greater men’s fashion range which encompasses shirts, trousers, T-shirts, jeans, suits, blazers, jackets, footwear, accessories and wedding collections over the course of over 35 years. It also has special lines like Permapress, Ath Work, Luxure, LP Jeans and LP Sport.
After the demerger of Madura Fashion & Lifestyle business from Aditya Birla Fashion & Retail Limited (ABFRL) into Aditya Birla Lifestyle Brands Limited (ABLBL) in May 2025, Louis Philippe is now a part of Aditya Birla Lifestyle Brands Limited.
The article details Louis Philippe’s history, their products, their fashion classifications, prices, online shopping, retail strategy, positioning of the brand, the pros and cons and common questions.
About Louis Philippe
This is Louis, an Premium menswear brand that specializes on merging traditional tailoring with modern fashion. The brand’s focus is mainly on professional and men’s sophisticated and polished attire for the office, business, social and special occasions.
It has formal shirts, casual shirts, ceremonial shirts, polo T-shirts, crew-neck T-shirts, suits, blazers, trousers, chinos, jeans, jackets, ethnicwear, footwear and accessories in its product range.
| Category | Details |
| Brand Name | Louis Philippe |
| Industry | Fashion & Apparel |
| India Launch | 1989 |
| Parent Company | Aditya Birla Lifestyle Brands Limited |
| Business Type | Premium Men’s Fashion & Lifestyle |
| Main Focus | Premium Menswear & Formal Fashion |
| Popular Products | Shirts, Trousers, Suits, Blazers, T-Shirts |
| Target Customers | Men, Professionals & Premium Fashion Consumers |
| Shopping Platform | Online + Offline |
| Price Segment | Mid-Range to Premium |
Louis Philippe Brand History
Louis Philippe was launched in India in 1989 by Madura Garments. It was one of the brands which helped Madura carve a niche in the branded apparel market of India.
After its acquisition of Madura Garments in 1999, Louis became a part of Aditya Birla Group’s ever-expanding fashion business.
The brand set itself apart by specializing in luxury men’s wear, particularly formal shirts, trousers and business attire. Louis Philippe had a close association with the professional wear of the office, as India’s business grew and the professional look grew more significant.
The company evolved Louis Philippe into something more than just work attire over the years.
Expansion Beyond Formalwear
In 2007 the brand launched LP in the casual section and in 2008 it was followed by its luxury extension, Luxure. In 2010, Louis Philippe Shoes debuted and LP Jeans came onto the market in 2011.
The expansions enabled Louis to evolve from a mostly formalwear brand to a comprehensive men’s fashion and lifestyle brand.
Today, Louis seamlessly blends its signature heritage-inspired styling with contemporary global trends to define the wardrobe of the modern Indian gentleman.
Louis Philippe Products and Categories
Louis Philippe is a premium menswear and lifestyle brand that carries a variety of professional, casual, wedding, party and everyday wear.
| Category | Popular Products | Segment Type | Approx. Price Range (₹) |
| Men’s Shirts | Formal, Casual, Ceremonial | Work & Occasionwear | 1,299 – 4,499 |
| T-Shirts | Polo, Crew Neck | Smart Casual | 999 – 2,999 |
| Trousers | Formal, Casual, Chinos | Office & Casual | 1,799 – 4,499 |
| Jeans | Slim, Regular, Smart Fit | Casualwear | 1,999 – 4,999 |
| Blazers | Formal, Casual, Wedding | Premium Menswear | 5,999 – 14,999 |
| Suits | Two-Piece, Three-Piece, Wedding | Formal & Occasionwear | 9,999 – 29,999+ |
| Jackets | Casual, Winter | Contemporary Fashion | 3,999 – 9,999 |
| Footwear | Formal Shoes, Casual Shoes, Sneakers | Lifestyle | 2,499 – 5,999 |
| Accessories | Belts, Wallets, Ties, Pocket Squares | Premium Accessories | 799 – 3,999 |
Prices are approximate and can vary depending on the individual product, collection, size, promotions and seasonal discounts.
Louis Philippe Shirts
Louis shirts are one of the most notable product categories of the company. It carries a formal shirt, casual shirts and ceremonial shirts, options for the office, everyday and special occasions.
Formal shirts are still very much in vogue among people who are professionals and are in search of professional look. Casual shirts are worn for a more casual look and ceremonial shirts for a more formal look.
| Shirt Type | Popular Styles | Approx. Price Range (₹) |
| Formal Shirts | Solid, Striped, Checked | 1,299 – 3,999 |
| Casual Shirts | Printed, Textured, Casual | 1,499 – 3,999 |
| Ceremonial Shirts | Premium Occasionwear | 1,799 – 4,499 |
| Premium Shirts | Premium Fabrics & Finishes | 2,499 – 4,499 |
| Linen Shirts | Relaxed Premium Styling | 1,999 – 4,499 |
One of the brand’s distinguishing products is Permapress, a line linked with taking care of shirts without wrinkles and effortlessly.
Louis Philippe T-Shirts Collection
Louis Philippe is synonymous with formal attire, but there’s a growing collection of casual options too.
It comprises of high quality polo and crew necks in modern and minimalist prints. They are the ideal choice for contemporary workers who want to look sharp while keeping to a “casual” outfit.
| T-Shirt Type | Popular Style | Approx. Price Range (₹) |
| Polo T-Shirts | Smart Casual | 999 – 2,999 |
| Crew Neck T-Shirts | Casual Everyday Wear | 999 – 2,499 |
| Premium T-Shirts | Elevated Casual | 1,499 – 2,999 |
| Printed T-Shirts | Contemporary Casual | 1,299 – 2,499 |
Louis Philippe Trousers and Chinos
Louis Philippe’s collection of formal and casual wear features a comprehensive selection of premium bottom wear. The brand makes formal trousers, chinos and casual trousers, catering to professional and casual outfits.
For professional and business-related events, formal trousers can be worn with the appropriate shirt, sport coat or suit jacket. Chinos and casual trousers offer a more casual option for smart casual attire.
| Product Type | Features | Approx. Price Range (₹) |
| Formal Trousers | Business & Office Wear | 1,799 – 4,499 |
| Casual Trousers | Smart Casual | 1,799 – 3,999 |
| Chinos | Versatile Casualwear | 1,799 – 3,999 |
| Premium Trousers | Elevated Fabrics & Finishes | 2,499 – 4,499 |
Louis Philippe Jeans
Louis ventured into denim fashion with LP Jeans, providing the customer with another choice for high quality casual wear.
Different silhouettes and integrates multiple modern silhouettes to the collection to merge modern fashion with the brand’s elegant identity.
| Jeans Type | Popular Fit | Approx. Price Range (₹) |
| Slim Fit Jeans | Contemporary | 1,999 – 4,499 |
| Super Slim Fit Jeans | Tailored | 2,299 – 4,999 |
| Regular Fit Jeans | Classic | 1,999 – 4,499 |
| Smart Fit Jeans | Refined Casual | 2,299 – 4,999 |
| Slim Tapered Jeans | Modern | 2,299 – 4,999 |
Louis Philippe Blazers
Louis Philippe blazers are crafted for formal events, professional meetings, parties, weddings, and more, where a classic and straightforward look is desired. There are blazers in the brand for formal, casual and occasion wear.
| Blazer Type | Approx. Price Range (₹) |
| Formal Blazers | 5,999 – 12,999 |
| Casual Blazers | 5,999 – 11,999 |
| Wedding Blazers | 7,999 – 14,999 |
| Premium Blazers | 8,999 – 17,999 |
Blazers can be worn with professional trousers for a professional look or with jeans and shirts for a sharp, smart-casual ensemble.
Louis Philippe Suits and Formal wear
This is especially evident in Suits, where Louis Philippe’s high-end strategy is evident.
It has a formal wear section as well as a section for wedding and party wear. Depending on the event, there are 2-piece suits and 3-piece suits available for the customer.
| Suit Type | Approx. Price Range (₹) |
| Two-Piece Formal Suits | 9,999 – 19,999 |
| Three-Piece Suits | 14,999 – 29,999+ |
| Wedding Suits | 14,999 – 29,999+ |
| Premium/Luxury Suits | 19,999 – 35,000+ |
Costs may differ widely, depending on fabric, construction, and seasonal promotions and collections.
Louis Philippe Wedding Collection
Men needing sophisticated clothes for marriage ceremonies, reception and other party occasions can opt for wedding and occasion wear items.
The wedding outfit consists of:
- Three-piece suits
- Two-piece suits
- Blazers
- Shirts
- Trousers
- Bandhgala suits
- Kurta sets
- Nehru jackets
- Wedding footwear
- Accessories
The wide range of choices enables the customers to design full wedding attire with products of the same brand.
Louis Philippe Footwear Collection
Louis has branched out from clothing to men’s shoes. Its footwear collection contains formal shoes, casual shoes and sneakers.
| Footwear Type | Features | Approx. Price Range (₹) |
| Formal Shoes | Office & Business Wear | 2,499 – 6,999 |
| Casual Shoes | Everyday Smart Casual | 2,499 – 6,999 |
| Sneakers | Contemporary Casual | 2,499 – 5,999 |
| Premium Footwear | Elevated Styling | 3,499 – 7,999 |
Classic dress shoes pair seamlessly with formal corporate attire, while clean leather sneakers and loafers offer a relaxed look when styled with smart-casual blazers or premium denim.
Louis Philippe Accessories
Another integral component of Louis Philippe’s lifestyle offering is accessories.
Belts and wallets, ties, pocket squares, gift and combo boxes are all part of the brand’s accessories collection.
| Product Type | Approx. Price Range (₹) |
| Belts | 799 – 2,499 |
| Wallets | 999 – 2,999 |
| Ties | 799 – 1,999 |
| Pocket Squares | 499 – 1,499 |
| Combo Boxes | 1,499 – 3,999 |
These can be used to enhance businesswear and occasionwear as well as formal suits.
Louis Philippe Collections and Sub-Brands
A key asset of Louis is its collection strategy. The brand has created multiple collections and extensions for various customer needs.
- Permapress: One of Louis Philippe’s signature product lines is Permapress with easy-care and wrinkle-resistant shirt styling. This is especially important for those who frequently wear formal attire.
- Ath Work: Ath Work is a modern take on business attire that caters to the needs of business wear that is comfortable and current.
- LP Jeans: Louis is able to compete outside of its traditional category of formalwear thanks to LP Jeans.
- LP Sport: With this look, LP Sport is shifting its aesthetic towards a more sporty and casual image while retaining its high-end appeal.
- Luxure: The top of the Louis range is called LP Luxure. It’s about high materials, high style and high fashion.
The brand has also launched themed and seasonal collections to ensure that its portfolio stays alive with the evolving fashion trends.
Louis Philippe Price in India 2026
Louis mostly targets mid-to-premium segment in the menswear market of India.
| Product Category | Approx. Price Range (₹) |
| T-Shirts | 999 – 2,999 |
| Shirts | 1,299 – 4,499 |
| Jeans | 1,999 – 4,999 |
| Trousers | 1,799 – 4,499 |
| Blazers | 5,999 – 14,999 |
| Suits | 9,999 – 29,999+ |
| Jackets | 3,999 – 9,999 |
| Footwear | 2,499 – 6,999 |
| Accessories | 499 – 3,999 |
Product price, fabric, collection, size, availability and seasonal offers and discounts may affect the pricing.
Louis Philippe Retail and Online Presence
The Aditya Birla Group has built a rich and thriving fashion ecosystem that Louis is able to leverage.
Following the corporate restructuring of the group’s fashion businesses, Louis is now a part of Aditya Birla Lifestyle Brands Limited (ABLBL).
As of March 2026, ABLBL reported:
- 3,348 brand stores
- A total of over 4.9 million square feet of retail space
- Present in 39,500+ multi-brand outlets
- 6,500+ shop-in-shops
(Source Verified via adityabirla.com)
These numbers are for the entire ABLBL network and should not be used to compare only Louis Philippe stores.
The business concept of Louis revolves around high quality menswear, professional clothing, high-end menswear positioning, smart casual fashion, wedding and occasion wear, footwear, accessories and e-commerce and brick-and-mortar retail.
How shop at Louis Philippe Online
Step 1: Choose your category
Select shirts, trousers, T-shirts, jeans, suits, blazers, footwear or accessories.
Step 2: Choose the event
Know if you should wear clothes for the office, casual outings, weddings, parties or normal use.
Step 3: Select your fit and size.
Take a look at the size chart and select the right size and fit.
Step 4: Verify the product details.
Verify fabric/colour/pattern/care instructions and other requirements.
Step 5: Compare products
Make comparisons between similar products in terms of their design, fabric, cost, fit and purpose.
Step 6: Check current offers
Keep an eye out for seasonal sales, discounts on certain items, and promotional offers.
Step 7: Make your order!
Add the products selected to your cart and complete checkout.
Step 8: Track delivery
Track orders as per the available order tracking facility and view the applicable return/exchange conditions.
Louis Philippe Customer Reviews
The feel and performance of the product, fit, fabric and the expectations of the customer can all differ depending on the collection and product.
Consumers shouldn’t rely solely on general brand reviews, but should read reviews of the specific product they plan to buy.
| Product Category | What Customers Commonly Evaluate |
| Shirts | Fit, Fabric, Collar, Stitching |
| T-Shirts | Comfort, Fit, Material |
| Trousers | Fit, Fabric, Comfort |
| Jeans | Size, Stretch, Fit |
| Blazers | Cut, Fabric, Finish |
| Suits | Tailoring, Fit, Fabric, Construction |
| Footwear | Comfort, Size, Finish |
| Accessories | Quality, Design, Durability |
Is Louis Philippe a Premium Brand?
Yes. Louis Philippe is understood to be a top-tier menswear brand, especially as compared to mass-market menswear brands. It shows its high-end positioning in its focus on tailored, fabrics, formal wear, suits, blazers, occasionwear and special collections.
But Louis Philippe has some product ranges at a different price. T-shirts and some casual products may be easier to come by, while the high-end suit, blazer and luxury collections may be more expensive.
Why Is Louis Philippe Popular in India?
Premium Brand Positioning
Louis Philippe has established itself as a brand of sophistication, craftsmanship and high quality menswear. It’s location is especially attractive to professionals and consumers who want to wear a well-groomed outfit.
Strong Formalwear Heritage
The Louis Philippe shirt, trousers, suits and blazers are at the heart of the brand’s essence and are still very much relevant for the workplace, meetings and formal settings.
Wide Product Range
It has grown from its formal clothing roots to today’s casual clothing, denim, shoes, accessories and wedding wear.
Multiple Collections
Louis responds to various preferences with collections like Permapress, Ath Work, LP Jeans, LP Sport and LP Luxure.
Wedding and Occasionwear
A whole suit for special occasions assortment will provide customers with suits, blazers, shirts, trousers, shoes and accessories for special occasions.
Established Retail Presence
Louis Philippe’s partnership with ABLBL gives them access to a large fashion retail ecosystem in the country.
Louis Philippe vs Other Fashion Brands
| Brand | Price Segment | Main Specialty |
| Louis Philippe | Mid-Range to Premium | Premium Menswear & Formalwear |
| Van Heusen | Mid-Range to Premium | Workwear & Professional Fashion |
| Allen Solly | Affordable to Mid-Range | Smart Casual & Contemporary Fashion |
| Peter England | Affordable to Mid-Range | Formal & Casual Menswear |
| Raymond | Premium | Formal & Tailored Clothing |
| Blackberrys | Mid-Range to Premium | Formal & Businesswear |
| Snitch | Affordable to Mid-Range | Contemporary Menswear |
Conclusion
Louis Philippe started as a high-end menswear brand in India in 1989 and has evolved into a full fledged lifestyle & menswear brand. It has been known for its quality tailoring, elegant designs, business attire and premium styling.
Louis Philippe has grown and while the formal shirt and trousers continue to play a significant role in its identity, it has grown in size. Today, it is producing T-shirts, jeans, chinos, blazers, suits, jackets, wedding wear, shoes, accessories and special collections like Permapress, Ath Work, LP Jeans, LP Sport and Luxure.
The brand is backed by Aditya Birla Lifestyle Brands Limited and enjoys access to one of the largest organized fashion retail ecosystems in India.
Louis Philippe is a significant brand in the Indian menswear market in 2026, offering a blend of professionalism, high-quality craftsmanship, classic elegance, and modern fashion.
FAQs
Louis Philippe is especially renowned for men’s formal clothes, shirts, trousers, suits, blazers and chic business attire.
The introduction of Louis Philippe in India was in 1989.
Louis Philippe is a part of Aditya Birla Lifestyle Brands Limited (ABLBL) which is a part of the Aditya Birla Group.
Louis Philippe has been launched in India in 1989 and is now a part of Aditya Birla Group Lifestyle Fashion segment.
Louis Philippe offers Ceremonial shirts, Formal shirts, Casual shirts, T-shirts, Trousers, Chinos, Jeans, Suits, Blazers, Jackets, Footwear, Belts, Wallets, Ties, Pocket squares and accessories.
Also Read: Mercor AI: Company, Founders, Jobs, Funding, Valuation and Revenue 2026